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Croian & Hein · The Journal · What a bottle actually costs to land in Switzerland
Switzerland · Practical

What a bottle actually costs to land in Switzerland.

September 20265 minCroian & Hein

Switzerland charges duty on wine by the kilo. It is the single most useful thing to know before you buy an expensive bottle from abroad, and almost nobody explains it.

Most people assume that importing an expensive bottle into Switzerland costs a percentage of what the bottle is worth. It does not. Swiss customs duty on wine is levied on gross weight, which means a bottle of ordinary Valpolicella and a bottle of Pétrus that weigh the same pay the same duty. The value only matters once, at the end, for VAT.

That single fact changes the arithmetic of buying rare wine from abroad, and it changes it in the collector's favour. Here is the whole picture, in the order the border actually applies it.

The three charges, in order

A bottle arriving commercially in Switzerland passes through three separate calculations.

One: customs duty. Wine is classified under heading 2204 of the Swiss tariff, and the rate is expressed in francs per 100 kilograms gross. Gross means everything that crosses the border: the wine, the glass, the cork, the case and the packaging. A standard 75 cl bottle in a carton weighs roughly 1.3 kilograms, so the duty attaching to one bottle is a matter of a few francs whatever is inside it. The exact rate for the tariff line is published in the federal Tares database, and a forwarder will quote it for your specific consignment.

Two: the spirits question, which does not apply. Switzerland taxes spirits heavily through a separate federal regime. Wine below 18% alcohol is not caught by it. Almost everything in a serious cellar sits well under that line, so the answer here is simply no.

Three: VAT. The standard Swiss rate has been 8.1% since 1 January 2024, and wine is standard-rated, because alcoholic drinks are excluded from the 2.6% rate that applies to food. A rise to 8.6% has been announced for 1 January 2028. VAT is charged not on the invoice alone but on the customs value: the price of the wine plus transport and insurance to the border plus the duty just calculated. Tax on tax, which is normal everywhere.

Why this favours expensive bottles

Run the same structure over two bottles and the asymmetry becomes obvious.

BottleDuty basisEffective dutyVAT at 8.1%
A CHF 30 bottleabout 1.3 kg grossa few francsabout CHF 2.60
A CHF 8,000 bottleabout 1.3 kg grossthe same few francsabout CHF 650

The duty is flat in absolute terms. VAT is the only charge that scales, and 8.1% is low by European standards: the same bottle entering France, Italy or Germany meets VAT between 19% and 22%, and in several EU countries an excise duty on top.

This is the quiet reason so much fine wine is held in Switzerland rather than in the countries that produce

it. It is not secrecy. It is 8.1% against 20%, and duty by the kilo.

If you carry it in yourself

Different rules, and much simpler ones. A traveller entering Switzerland may bring in, per person per day, five litres of alcoholic drink below 18% alcohol free of duty. That is six and a half standard bottles. Beyond the allowance, the rate is CHF 2 per litre, which is CHF 1.50 on a 75 cl bottle.

The catch is not the alcohol allowance, it is the value-free limit: goods worth more than CHF 150 per person must be declared for VAT, and that limit is reached by a single serious bottle several times over. A collector driving back from Beaune with two bottles of Romanée-Conti is inside the alcohol allowance and far outside the value limit. Declare it. The QuickZoll app does it from the car.

The other catch is physical. A summer boot reaches temperatures that will push a cork and ruin a fifty-year-old bottle in an afternoon. We cover that in the note on moving old bottles.

Under bond, or duty paid

There is a third possibility, and for a collection it is usually the right one: do not clear the wine at all. Wine can be delivered into a customs warehouse in Switzerland and held there without duty or VAT becoming payable, because in customs terms it has not yet entered the country. Duty and VAT fall due only when a bottle leaves for your house. If the bottle is later sold to a buyer abroad, it leaves the warehouse for export and they never fall due at all.

For one bottle to drink, clear it and take it home. For a cellar that will be held for years, and where some bottles will eventually be sold rather than drunk, bond is the cheaper and more flexible structure. The mechanics, the real warehouses and what the 2016 reform changed are in the note on bonded storage.

What we do

Every bottle we place in Switzerland travels insured and temperature-controlled, and arrives either at your address duty-paid or into your account at a bonded warehouse, with the customs paperwork prepared either way. The condition of the bottle is described in writing before it moves, and the description does not improve in transit.

We do not publish prices. If you want to know what a specific bottle would cost you landed in Zürich, Geneva or Lugano, ask, and the answer will include the duty, the VAT and the transport rather than hiding them.

Questions we are asked
How much duty do I pay on a bottle of wine entering Switzerland?

Duty is charged by gross weight under tariff heading 2204, not by value, so a single 75 cl bottle attracts only a few francs of duty regardless of what it cost. VAT of 8.1% is then charged on the customs value, which is the wine plus freight, insurance and the duty itself.

Is wine subject to Swiss alcohol tax?

No. The federal spirits tax applies to distilled drinks. Wine below 18% alcohol is outside it, and pays only customs duty and VAT.

How much wine can I bring in myself without paying anything?

Five litres per person per day of drinks below 18% alcohol, which is six and a half bottles. Above that the rate is CHF 2 per litre. Separately, goods worth more than CHF 150 per person must be declared for VAT, and one fine bottle passes that limit on its own.

Can I avoid paying VAT by leaving the wine in a freeport?

You defer it, you do not avoid it. Duty and VAT become payable when the bottle leaves the warehouse for the Swiss market. If it leaves for export instead, they are never charged.

Does Croian & Hein handle the customs formalities?

Yes. Bottles arrive either duty-paid at your address or under bond into your account at a Swiss customs warehouse, and the paperwork is prepared in both cases.